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Pricing · No contracts · Built to scale

Elite-level marketing,
without the elite invoice.

Smart Site builds start at a flat $2,500 one-time. Then you pick the engine that runs behind it — foundational, scaling, or full stack. No contracts, no surprises, no agency markup on software you'll never touch.

Build fee $2,500 one-time, every plan

Monthly marketing plans

Core

Core

For schools ready to stop chasing leads on Instagram.

$297 /month

+ $2,500 one-time Smart Site build

  • Unlimited website updates
  • Foundational technical SEO
  • Local SEO + Google Business Profile tuning
  • Lead-capture forms + routing
  • Email automation software included
  • Welcome + no-show recovery sequences
  • Monthly performance report
  • Email support
Most chosen

Growth

For schools filling mats and ready to compound.

$397 /month

+ $2,500 one-time Smart Site build

  • Everything in Core
  • Unlimited website updates
  • Programmatic SEO pages
  • SMS + advanced email nurture
  • Lead scoring + pipeline automation
  • Abandoned-lead recovery
  • Review request automation
Premium

Full Stack

Every channel, every lever. For schools that want to own their market.

$997 /month

+ $2,500 one-time Smart Site build

Meta + Google Ads management included
  • Everything in Growth
  • Unlimited website updates
  • Meta Ads management (Facebook + Instagram)
  • Google Ads management (Search + Display)
  • Creative, targeting, and weekly ad optimization
  • Monthly content creation (blog + landing pages)
  • Social media content + scheduling
  • Review & reputation management
  • A/B testing + CRO iterations
  • Custom analytics dashboard
  • Monthly 1:1 strategy call
  • Dedicated account manager

All plans are billed monthly with no contracts. Cancel any time with 30 days notice. Smart Site build fee is invoiced once at kickoff and is the same across every plan.

Trusted by BJJ and MMA academies growing on autopilot

Espiritu Jiu-Jitsu 10th Planet Las Vegas 10th Planet Tigard MATRYX Performance Oakville Jiu-Jitsu BAZA Pacific Top Team Rising Tide MoCo Haven Grappling Vanguard Academy Espiritu Jiu-Jitsu 10th Planet Las Vegas 10th Planet Tigard MATRYX Performance Oakville Jiu-Jitsu BAZA Pacific Top Team Rising Tide MoCo Haven Grappling Vanguard Academy
The $2,500 Smart Site build

Every Smart Site ships with six layers.

Same build across every plan. Same quality standard. Same six layers working together. The monthly plan determines what happens after the site launches — not the build itself.

  • 01

    Conversion strategy

    Customer journey mapping, offer audit, and a written conversion architecture.

  • 02

    Custom design

    Hand-drawn in Figma, mobile-first, built to look nothing like a template.

  • 03

    Hand-coded build

    Every pixel is real code. Under 300 KB, under 900 ms, clean semantic HTML.

  • 04

    Direct-response copy

    Hooks, proof, objection handling, and CTAs on every scroll.

  • 05

    Lead capture + automation

    Forms fire into email/SMS follow-up within 60 seconds of submission.

  • 06

    SEO + analytics foundation

    Technical SEO, schema markup, GBP tuning, and analytics wired in.

Pricing questions

No hidden anything.

What's included in the $2,500 Smart Site build fee?

The full six-layer Smart Site: conversion strategy, custom Figma design, hand-coded development, direct-response copy, lead capture with automated follow-up, and the technical SEO + analytics foundation. One-time fee, same across every monthly plan.

Can I switch plans later?

Yes — upgrade or downgrade any time. No penalties, no renegotiation. If you're outgrowing a plan we'll tell you on your monthly review call.

Is there a long-term contract?

No contracts. Every monthly plan is billed month-to-month. Cancel any time with 30 days notice. We earn the next month by delivering the current one.

Does Full Stack cover my actual ad spend?

No — and that's the honest answer. The $997/month Full Stack fee covers full management of your Meta and Google ad campaigns (creative, copywriting, targeting, pixel setup, weekly optimization, and reporting). Ad spend itself goes directly to Facebook, Instagram, and Google on your own ad account that you own and control. We never touch your budget and we never mark it up.

Which plan is right for my business?

Schools just getting off the ground or testing the market start on Core. Most BJJ and MMA academies doing $15K-$40K per month in revenue pick Growth. If you want paid ads on top of everything else — Meta, Google, content, social, CRO, and a dedicated account manager — Full Stack is the one flat fee that bundles it all. We'll help you pick on the call, no hard sell.

Can I start on Core or Growth and upgrade to Full Stack when I want ads?

Absolutely. Most clients do exactly that. Launch the Smart Site on Core or Growth, get the organic foundation and automations running, then move to Full Stack once you are ready to pour gas on the fire with Meta and Google Ads.
No contracts · No pressure

Every day without a Smart Site is revenue you'll never get back.

Watch our free video training. We'll show you exactly how the Martial Arts Growth System fills mats predictably — where leads come from, how they convert, and what it'd take to 3x your booked trials. No fluff, no pitch, just the playbook.

Watch Free Video Training See the Work First
  • Free conversion audit
  • Custom growth roadmap
  • No contracts, no pressure